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About us | Our story

Our history

  • 2006 - foundation
    Today we look back on almost 15 years of company history at Kustom-Kult.de. Our story begins with the idea of bringing merchandise products of the automotive scene to Germany, which was born on a holiday trip to the USA.Already on site the course can be set during a personal meeting with Paul Senior (OCC) in Orange County, California.Already on site the course can be set during a personal meeting with Paul Senior (OCC) in Orange County, California.  A few months later, the product range is expanded by the West Coast Choppers (WCC) and Miami Ink. brands.

  • 2007 - Harley Days, Hamburg

    The first big appearance in summer 2007 at the Hamburg Harley Days is a great success. Already on the first day of the famous biker event nearly all styles are sold out. The clearly visible demand continues to spur us on!

  • 2008 - The first online shop
    At that time still under the domain occ-store.de, our first online shop was launched in 2008. In the coming months, the range of products will gradually grow to include further brands from the core area of fan articles and merchandise. Various events increase our awareness in the motorcycle scene and the online shop continues to grow.

  • 2011 - Renaming, relaunch and product range expansion
    It's time for a breath of fresh air. The relaunch of the existing online shop with improved functionality and usability is again increasing demand. Now also motorcycle brands are knocking on the digital door. It makes sense to expand the range of products in this area, and this will be implemented in partnership with the addition of further brands. Our customers can now buy not only biker fashion but also related equipment from us. Our team is also growing in the background.

    The change of the assortment also has an effect on something else - the name of the shop. The orientation and inspiration of the assortment in the area of the Kustom Kulture scene does not let us hesitate for long: Kustom-Kult.de is born.

  • 2015 - New warehouse & logistics
    With the expansion of the product range, the growing shop is reaching its logistical limits. We find a logistics company with similar values, which will take over our daily shipping and storage from now on.

  • 2016/17 - Expansion of the management and foundation of KK-Trade GmbH
    In order to prepare the company for the future, we change our name to KK-Trade GmbH and bundle our activities. Andreas Becker joins the company in 2017 as second managing director and shareholder alongside founder Sören Reil. Together, the team is expanded, new offices are moved into and later expanded by additional premises.


    As the team grows, the product range is again expanded. High-quality workwear of well-known brands complements the shop due to active demand from our customers. After all, enthusiastic bikers often spend a lot of time screwing and tinkering with the machines - for this they need the right outfit. An important step that strengthens and expands our regular customers.

  • 2018 - Team expansion and restructuring logistics
    
We will continue to expand the team in the coming years and in future we will focus on handling logistics internally once again. With our own warehouse and associated team, we are closer to our customers and can optimise processes more flexibly.

  • 2020 - Relaunch of the online shop 

    After an extensive and intensive planning period, our technically completely redesigned online shop will go online with a new logo and design at the beginning of 2020. A big - and necessary - step to follow the increasing customer requests and own demands.


The list of wishes and ideas for the future is full to bursting and we are looking forward to implementing the plans. To become even better, even more customer-friendly and more extensive. For you. We thank you for your support over the years and wish you continued enjoyment while browsing and shopping.

Your team from Kustom-Kult.de